BLUMERQ Announces Trendy Spring-Summer’14 Collection

Interplay of vibrant colors is the key this summer     

Blumerq, a trendy clothesline for men with over 300 fashion stores nationwide, announced its spring and summer ’14 collection offering a wide range of exclusive casual’s apparel, from tees to polos, shirts, bottoms and denims. Blumerq Spring/Summer 2014 collection – This season’s collection expresses digital aesthetics & sensuous nature with interplay of colors & splashes of bright shades in tandem with Brand’s inspiration - Music.The colour palette boasts of lime green, yellows and sea blues accompanied by gray tones in hazy print effects.SS14 collection is offered using various wash techniques giving a vintage summer feel.

Blumerq Tees and Polos – Crew and V neck Tees are crafted with Tie dye & ombre dye technique. Also, introducing a new range with special treatments by giving a washed down as well as a techno feel that can be worn both at a casual evening gathering or a leisure outing. The polos are in dark tones using different techniques from tie dye to color sprays. Apart from these, basic line of polos come in myriad of colors making it a must have in every youth’s wardrobe, be it the all-time Red, the flashy Yellow or the aqua shades to cool the summer.

Blumerq Shirts - Woven shirts are designed in Pastel bright from solid oxfords to space dye stripes. Medium checks in bright accent colors, Printed shirts in light weight cotton are balanced with linens and pinpoint oxford in neutral colors. This summer Blumerq is also introducing a new range of color blocked shirts in tonal colors that can be worn both at work and on a weekend.

Blumerq Bottoms and Denims - The casual bottoms are also getting colourful this summer from burnt brick red to the ever aqua green. It is not only the colors that are new, Blumerq have some trendiest fits that will add an edge to one’s look. Blumerq has a perfect pair for every knit tee or a woven shirt. The same goes for the denims; Blumerq is expanding the line with newer & trendier fits in various colors and washes, thus completing the Summer/Spring 14 collection.

Choose Blumerq this Spring/Summer for an exciting palette and refreshed prints for all the summer wardrobe needs. The SS 14 Blumerq collection is all set to welcome you at Blumerq stores and available across all leading e-commerce sites. The price range varies from 399 to 1899.

About Blumerq:
Blumerq a subsidiary of Blue Mercury was established in the early 2012 exclusively addressing the identity and aspirations of today’s youth. Their line epitomizes new, casual chic styles that will set every young man rolling in glamour and charisma. Speaking the universal language of music and yet, touching upon a wide range of styles, they have the trendiest options in Shirts, Tees, Polos, Shorts, Denims and Chinos. These have been exclusively designed to cater to the urban youth, particularly targeting young men who are inclined towards music. Very fresh in its approach, Blumerq resonates with the Pop culture and therefore, stands out in a market full of generic apparel.

TADPOLES.IN – World's Youngest Online Sports Magazine

On the 1st of December 2013, in the national capital, an initiative, a first of its kind, Tadpoles.in, was launched. Tadpoles gives a fresh outlook to the sports journalism industry.Everybody wants to know more about a successful person. But, people don't become successful overnight. Who encourages them during their days of hard work and preparation? Who has faith in them when they are unsung heroes?

Tadpoles.in - the world’s youngest online sports magazine is here to track, discover and encourage the sports stars who have the potential to create history.
Get inspired by their tales of struggle, passion and triumph. Tadpoles.in is not just another sports website, but a platform for young and talented sportspersons. It brings to the fore the vast amount of sporting talent that lies hidden in the depths of this nation. Like any initiative this can only become a reality when all of us plunge in together and change the face of sports in our nation, make India not just a cricketing nation but a sporting nation. For together we believe that nothing is impossible.

There will soon be a day when newspapers and news agencies will not just talk about the MS Dhoni and Cristiano Ronaldo, but talk about the stars of the future; the champions in the making.

With just 4 months since its inception, Tadpoles.in has come across numerous talented young individuals, be it cricketers, swimmers, shuttlers, etc. Each one of these kids is a tadpole and there lay numerous others hidden amidst the chaos all around us. Every youngster in the world of sports is a tadpole today, and a champion tomorrow.

Have a look at few of the inspiring stories:

1) Tanvie Hans

The first Indian girl to be playing for English Premier League club Tottenam Hotspur. She, at such a young age has accomplished what no Indian has.
We wish her all the best. 

2) Vijay Zol

Captain of India's Under-19 cricket team, is an extraordinary player from a very ordinary town. 

3) Basharat Baba Bashir

He is the only Indian footballer who has practiced with Brazilian superstar Neymar in Santos FC in faraway Brazil. But, in India there are no takers for him. He wants people to change their attitude, not every Kashmiri is a terrorist. This is his struggle. 

4) Krishnaraaj
A sleepy Maharashtra town, known world wide for open-toed, T-strapped sandals, was suddenly on the world karting map. Krishnaraaj Mahadik, the 2nd Indian to have reached last year's finals of the World Go Karting Championships. 

5) Feature Story - Cricket in Taliban Land
Every morning, scores of young girls - wrapped from head to toe - learn cricketing skills in Afghanistan, a country ravaged by decades of internecine violence. 

6) Feature Story - Cricketers of the lesser God
Around the time when the heat and dust of the world cricket was keeping thousands of fans on their edge in Mirpur in Bangladesh, a match happened in Dubai, home to the International Cricket Council (ICC). Cricket for the disabled. Their determination is bound to inspire you. 

BrasilReveal at PUMA Social Club

A slice of brasil in Bangalore

 

Everyone is talking about Brasil.

Everyone is thinking it.

Puma brought a little slice of Brasil to Bangalore.

PUMA’s brand new Brasil collection has only just hit the stores, but before it did, they gave a handful of very creative people a sneak preview of the collection. The folks at Puma invited a few special folks across the industries of music, fashion, design and photography and revealed the Brasil collection to them.

They then asked them to use the next 3 hours to interpret the collection through their art or through a collaboration with a fellow creative person present there. 

Among those present were:

Shyma Shetty & Pranav Misra (HUEMN)

Sounak Sen Bharat (House of Three)

Elton Fernandez (Make up and hair stylist)

Akshai Sarin (Producer)

Premik Jolly (Musician)

Raka Ashok (Illustrater/Music producer)

VJ Kaycee (Visual Jockey)

Ashish Parmar (Photographer)

Richaa Agarwal (Photographer/Film Maker)

They came, they saw, they got inspired and the result of their inspiration was stunning.